Embodied multimodal interfaces and digital humans, e.g., virtual avatars and agents, become increasingly interesting for various novel human-computer interface paradigms. The EmbodimentLab establishes a Bavarian competence center for the creative development of related application use cases and the necessary technology involved. The EmbodimentLab provides a platform connecting industry with academia to initiate common research and application projects. Non-academic partners team-up with student groups to try-out new ideas for potential future products and applications. The lab supports a broad technology stack including various systems for 3D-body scanning, motion tracking, live animation and Virtual and Augmented Reality.